Kokopelli

Small Business Technology & Advice

How to Harness Technology to Improve your Small Business

Posted by on Feb 14, 2015

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In a fast paced and rapidly changing world around us, an entrepreneur must keep up or face the loses. This statement is especially true and observable in the sector of IT and technology, where utilizing and upgrading can bring you big profits. New businesses and well established alike must use the new possibilities and technologies in order to stay competitive on the market and up their game, because, if you don’t do it – someone else will. They will be faster, cheaper and better than you. So, what can you do to use some of the magic?

Apps
Small-business-appsUsing smart phones and tablets not only for improved communication but for business organization and file sharing is a growing trend. And the reason for it is pretty obvious. There is no need to explain how out of the office worker benefits the company by sending an e-mail with necessary files attached or using a file-sharing app to share his or hers work progress with the rest of the team. Cutting down time and resources is everything and it can give you a winning edge.

Analytics
With new apps like Google Analytics, your business can come to life, quite graphically, right in front of your eyes. Data presentation of everything that is going on with your enterprise can show you where to change things and what you are doing well. Simple app can show you where you internet traffic is concentrated, what to improve and how one action affects other ones.

Cloud
Cloud-Solutions-for-Small-BusinessesSharing your company’s data on cloud means that everything is available to your employees for a small charge or even free. Accessibility makes business process faster, more reliable and people work better in an environment where data is exchanged instantly. This speed and upgrade in communication will save you time and resources, make you cheaper and more competitive on the market.

Security
Industrial espionage is not a matter of joke or fantasy, it’s a real thing, and stuff like that happens. even if there isn’t anyone interested in stealing your data – there is always a chance that you or someone in your firm will lose a phone full of sensitive company data. Securing it using data encryption apps can save you a lot of time and money, so make sure to be aware of this aspect of business. Smart phone lose and theft a big reason to be careful, since they are one of the top reasons for businesses to go under. These apps are usually cheap, and even if you pay a lot, they will pay off, since security is a big business factor.

Web Conferencing
Meetings with your employees or clients can be hard, especially if they are, say, on a different continent? Why, wouldn’t you like to cut down on your expenses by turning on your laptop and simply talking to them via internet? Conference sharing apps are usually free and do not require any additional hardware, you just need a camera, a microphone and internet connection. They can join multiple users, and create virtual meetings for a dozen of people without any of them walking an inch.

http://en.wikipedia.org/wiki/Small_Business_Innovation_Research

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